IGNITE Intensive | 3-Day Business Reset for Wedding Photographers
IGNITE Intensive 3 days, hands-on Max 10 per group

What would an extra £500 on every bookingmean to your business?

Three intensive days to rebuild the way you price, package, sell and follow up, so every client has the opportunity to spend more with you.

This isn't another photography course.

Bring your laptop. Bring your real numbers. Bring the business you have today.

Leave with your pricing, packages, CRM and ads built. Not planned. Built.

Add £500 to your average order value and just three bookings could pay for your entire IGNITE Intensive.

Reserve My Place on IGNITE £997 + VAT · Three midweek days near Towcester · Maximum 10 photographers · Lunches, workbooks and training platform included Not sure yet? Book a free 30-minute call with Jeremy ↓
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full days, laptops open
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photographers, maximum
0+
years inside the UK and Irish photography industry
£0
a year from an extra £500 per booking, on 20 bookings
The maths

Don't take my word for it. Do your own maths.

This isn't about simply putting your prices up by £500.

It's about creating the pricing, packages, products and conversations that give each client the opportunity to choose to spend more with you.

  • A better collection.
  • The album they didn't know they wanted.
  • Parent albums.
  • Wall art.
  • Upgrades that actually mean something to them.

Not by photographing more weddings. By making more from the weddings you're already booking.

Put your own numbers into the calculator below and see what an additional £500 in average order value could mean to your business.

£1,500
20

Move the sliders to match your business. Every result is the minimum, based on an extra £500 on your current average order value. Grow it further and the numbers go up.

Today
£1,500
After IGNITE
£2,000+
Extra revenue a year
at least£10,000+
Extra over 3 years
at least£30,000+
IGNITE could be paid for within
3 bookings

Now look at your number. That's the opportunity.

Not from working more weekends. Not from shooting another 10 weddings. Not from spending your life editing more images.

From changing what happens with the clients you're already attracting.

The calculator illustrates the potential maths rather than guaranteeing results. Your results will depend on your business, market and, most importantly, what you implement.

Why nothing has stuck so far

You've done the courses. So why hasn't anything really changed?

You've watched the webinars. Downloaded the PDFs. Joined the Facebook groups. Maybe you've even bought the courses.

You came away inspired... and a week later you were running essentially the same business.

Why?

01

You were given generic advice.

"Raise your prices." "Build a funnel." "Run some ads."

That's easy to say. It's very different when you're a UK wedding photographer wondering what to charge a real couple sitting opposite you.

02

You learned it. You didn't build it.

Information isn't the problem. Implementation is. You can understand pricing perfectly and still send out the same price list on Monday morning.

IGNITE is different because we're going to sit together, open your laptop and build the changes into your actual business.

03

You've been chasing more bookings instead of better bookings.

When money gets tight, the natural answer is: "I need more weddings." But more low-value weddings mean more weekends away, more editing, more admin, and often very little extra profit.

The fix

What if the answer isn't simply more clients? What if it's making every client worth more?

The IGNITE method

Three things determine what a photographer earns. None of them is your camera.

Price

Stop guessing what you're worth.

Your price isn't simply a number. It's part of the message your business sends.

We'll work out what your business genuinely needs to earn and build collections that make it easy for clients to see the value in spending more.

Conversation

Stop selling photography. Start selling what it means.

Couples don't really care about megapixels, file counts or how many hours you're there. They care about their wedding, their people and their memories.

We'll change the conversation from "What do I get?" to "That's exactly what we want." Without becoming pushy or "salesy".

System

Stop letting good enquiries disappear.

Someone enquires. You're photographing a wedding. You mean to reply. Life happens. And suddenly three days have passed.

We'll build a system that responds and follows up consistently while still sounding human.

Price. Conversation. System. Fix all three and you change the economics of your business. That's what we're going to build during IGNITE.

The three days

This isn't a three-day seminar. It's three days working ON your actual business.

Every session finishes with something changed, created or installed. Not another page of notes. Not another list of things you'll "get around to". Done.

Jeremy Price
Day 1

Know your numbers

Stop pricing from gut feeling.

We'll work out:

  • Your real cost of doing business
  • The salary your business needs to pay you
  • Your true break-even point
  • Your minimum average order value
  • What an additional £500 per booking could mean to your year
You leave Day 1 withYour numbers. Done.
Day 2

Brand, pricing & packaging

Now we turn those numbers into something clients actually want to buy.

We'll work on:

  • Who your business is really for
  • Why somebody should choose you over another photographer nearby
  • Your positioning
  • Your website and social messaging
  • Your Good, Better, Best & Crazy collections
  • Albums, parent albums, wall art and upgrades
  • How you present everything without feeling salesy
You leave Day 2 withA clearer brand and collections designed to sell.
Day 3

CRM & Meta ads

Now we build the machine behind it.

You'll work on:

  • Your enquiry pipeline
  • Instant responses
  • Follow-up for couples who go quiet
  • CRM automation
  • Your Meta ads structure
  • The numbers that actually matter
You leave Day 3 withA working CRM and an advertising system you understand.

Not planned. Built.

Maximum 10 photographers, because I want enough time to work on your business, not just talk at a room.

Jeremy Price, founder of Photographer Business Academy
Why me?

Because I've spent 25 years watching photographers succeed, and watching equally talented photographers struggle.

I'm Jeremy Price. For 25 years I ran Graphistudio UK & Ireland, building the business to just under £4 million turnover and working alongside thousands of professional photographers.

That gave me an unusual view of this industry. I saw photographers working in similar towns, with similar talent and similar equipment, getting completely different business results.

Some thrived. Others struggled. And very often photographic talent wasn't the difference.

  • It was how they positioned themselves.
  • How they priced.
  • How they sold.
  • And whether they had a system behind them.

I've also sat on the other side of the table, managing the sales side of my wife's portrait photography business and hiring wedding photographers myself.

IGNITE brings those lessons together into three intensive days focused entirely on your business.

In good company

Jeremy with some of the UK's best-known business faces

Twenty-five years in business puts you in the same rooms as people who have built brands from scratch.

Jeremy Price with Grace Andrews
Grace Andrews
Jeremy Price with Sara Davies
Sara Davies
Jeremy Price with Mike Souter
Mike Souter
Jeremy Price with Imran Ahmed
Imran Ahmed
Jeremy Price with Alex Partridge
Alex Partridge
Jeremy Price with Jessica Cunningham
Jessica Cunningham
Jeremy Price with Sarah Willingham
Sarah Willingham
Jeremy Price with Piers Linney
Piers Linney
Jeremy Price with Sian Gabbidon
Sian Gabbidon
Jeremy Price with Tommy Mallet
Tommy Mallet
Jeremy Price with Jessen James
Jessen James
Jeremy Price with David JP Phillips
David JP Phillips
Jeremy Price with Andrew Hulbert
Andrew Hulbert
Jeremy Price with Lee McQueen
Lee McQueen
The proof

I also want to be straight with you about proof.

IGNITE is new. So I'm not going to fill this page with manufactured urgency or pretend hundreds of photographers have already completed a programme that has only just launched.

But the principles inside it aren't new. They're based on the work I've been doing with photographers for years.

Stuart Wood · Wedding photographer
More than doubled his average order value

Stuck shooting low-value local weddings. He repositioned his brand, his pricing and his product line.

"By trying to make myself more affordable, I wasn't making my work more attractive. I was actually devaluing it."

Ani & Kevin Evans · All Heart Studios
Grew both their revenue and their brand

"Jeremy has consistently supported us with generous one-to-one guidance and education, helping us understand how to create more value for our clients through personalised products and thoughtful sales strategies. His ongoing advice, training, and industry experience have enabled us to grow both our revenue and our brand while maintaining a relaxed, transparent approach that our clients genuinely appreciate. Thanks to Jeremy's support, we've been able to offer truly bespoke heirloom products, from beautifully personalised albums to stunning wall art, that our clients treasure and can't find elsewhere."

Hear it from the photographers themselves

Swipe for more →

What photographers say after a day with Jeremy

I drove home buzzing with all the ideas and (soft!) sales techniques to help grow my business... whether you're new to the industry or just want a reinvigoration of how to maximise your sales in a non-salesy way.

GB
Gemma Brunton
Photographer, Better Sales Workshop

I may have been in this game for a pretty long time, but today I still discovered startlingly fresh ideas... I can honestly say that after today, I now think differently about my approach to my business.

WA
Workshop attendee
Better Sales Workshop, Stockport

Would recommend this to everyone. Great hospitality too.

TO
Tracey O'Neill
Photographer, Better Sales Workshop

And many more photographers who've spent a day in a room with Jeremy.

IGNITE brings those principles together into one place, with one important difference:

This time, we're not just going to talk about them. We're going to build them into your business.

Is this you?

Is IGNITE for you?

Yes, if...

  • You're already photographing weddings but the business isn't rewarding you the way it should.
  • Your photography has improved faster than your prices.
  • You're getting bookings, but not enough profit from them.
  • You know you should be selling more albums, wall art and upgrades.
  • You hate feeling "salesy" and want a better way to have the conversation.
  • You're tired of downloading information and not implementing it.
  • And you're prepared to spend three days properly working on your business.

Probably not, if...

  • You're right at the beginning and don't yet have a business to reset.
  • You're looking for three days of inspiration rather than implementation.
  • You want a magic Facebook ad that fills your diary overnight.
  • Or you're not prepared to change anything when the numbers tell you something needs to change.
The promise

You won't leave IGNITE with a notebook full of things you ought to do.

You'll leave with your numbers calculated, your collections rebuilt, your CRM automation working and your ad account structured.

On your laptop. In your business.

Your investment
£997 + VAT

Before you decide whether that's expensive, do the maths using your own business.

If your new pricing, products and sales process add an average of £500 to a booking:

1 booking£500 additional revenue
2 bookings£1,000
3 bookings£1,500
Across 20 bookings£10,000 additional revenue

That's why I don't want you deciding whether IGNITE is worth £997.

I want you asking: what could the changes we build over these three days be worth to my business over the next three years?

Your place includes

  • Three full days with Jeremy, in a room of no more than 10 photographers, so everyone gets proper time
  • Your Pricing Clarity Tool, completed with your own real numbers
  • Your Good, Better, Best, Crazy collections, built and priced
  • A working GoHighLevel CRM with automations already built
  • A Meta ads account set up with a campaign structure you understand
  • The IGNITE workbook to capture every decision you make
  • Access to the PBA Skool training platform, with how-to videos to revisit every step afterwards
  • Lunches, snacks, tea and coffee on all three days
WhenThree midweek days, so no clash with weekend weddings
WhereNear Towcester, Northamptonshire. Venue confirmed when you book
BringA laptop, your current prices and packages, and your CRM and Meta logins if you have them

Reserve your place in two quick steps

  1. 1Your details
  2. 2Pay in full, or choose the 3-payment plan

£997 + VAT · Three midweek days · Near Towcester · Maximum 10 photographers

Venue details and joining information sent as soon as you book.

Not ready to pay yet? Book a free 30-minute call with Jeremy ↓

Want to spread the cost? Choose the payment plan at step 2: 3 monthly payments of £397 + VAT.

Before you book

Honest answers to fair questions.

My area won't pay those prices.
Jeremy has heard this in every town and county, from photographers two miles apart, one undercharging and one earning well. They can't both be right. What it usually means is "the clients I'm currently attracting won't pay". That's a positioning problem, not a postcode problem, and it's what Day 2 fixes.
I'm too busy for three days right now.
The Intensive runs midweek, so it doesn't touch your weekend weddings. And here's the trap: the undercharging causes the busyness, which blocks the fix, which keeps you undercharging. You don't fix it when you're less busy. You get less busy because you fixed it.
I'm not a salesy person.
Good. You don't need to become one. Selling done well isn't pushy. It's a structured conversation that helps a nervous couple feel sure they've chosen the right photographer. You'll leave with the words, so you're not improvising.
I've done courses before and nothing changed. Why is this different?
Most courses hand you information and leave you to it. This is three days with your laptop open, in a room of 10, building it into your own business: your numbers, your collections, your CRM, your ads. You go home with it done.
Do I need GoHighLevel or a Meta ads account already?
No. If you already have them, bring your logins and you'll build inside your own accounts. If you don't, get in touch before the day and we'll make sure you arrive with the right setup.
Is this just a way to sell Graphistudio albums?
No. Jeremy ran Graphistudio UK & Ireland for 25 years and he'll happily tell you why he rates their products, but the three days are about your numbers, your brand, your packages, your CRM and your ads. The pricing and packaging work applies whichever album supplier you use.
I'm just starting out. Is it for me?
Probably not yet. The Intensive is a reset for working photographers who already have bookings. If you're unsure, book a free 30-minute call and Jeremy will tell you honestly, and point you to the right next step.
Where exactly is it?
Near Towcester in Northamptonshire (NN12). The exact venue is confirmed when you book, chosen to suit the group.
Can I pay in instalments?
Yes. When you reserve your place, choose the payment plan option: 3 monthly payments of £397 + VAT. If you'd rather talk it through first, book a free 30-minute call with Jeremy.
When is the next Intensive?
Intensives run midweek, each capped at 10 photographers. Available dates are confirmed when you reserve your place. If you'd like to check dates first, book a free 30-minute call with Jeremy.
Why only 10 photographers?
Because this is hands-on. Every photographer is building their own numbers, collections, CRM and ads during the day, and Jeremy needs proper time with each of you to make sure it's done right.
I have a question that isn't answered here.
Still have questions?

Good. You should.

£997 and three days of your time is a proper business decision. So if you're interested but you're genuinely not sure whether IGNITE is right for you, let's talk.

Book a free 30-minute call with me. No salesperson. No setter. No pressure.

We'll look at where your business is now, what you're charging and what you want to change. If I don't think IGNITE is right for you, I'll tell you. You can also ask about a payment plan.

Book my 30-minute call with Jeremy →

Your decision

Three days from now... or another year from now?

  • Imagine sending your prices without that little moment of doubt.
  • Imagine clients choosing the album because you've shown them why it matters.
  • Imagine knowing exactly what every wedding needs to be worth.
  • Imagine enquiries being followed up even while you're photographing another wedding.
  • Imagine needing fewer low-value bookings, because every booking is worth more.

That's the business we're going to start building together.

Not someday. Not when wedding season gets quieter. In three days.

Reserve My Place on IGNITE £997 + VAT · Three hands-on days · Maximum 10 photographers Not sure yet? Book a free 30-minute call with Jeremy ↓

Bring your laptop. Bring your numbers.
Leave with a different business.

© 2026 Photographer Business Academy · For UK and Irish wedding photographers · Turning talent into turnover

[email protected]

IGNITE Intensive£997 + VAT · Max 10 per group
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